Next Step on Becoming a Successful Business: Attracting Customers to your Website

 

You have created your own business website. All the necessary information is provided. You have given out your contact information and emails to other people. So, why aren’t you making any sales? 

Creating a website for your business is just the starting line of your race to the finish line to business success. No matter how long you are at the start, you won’t make it to the finish line if you won’t take your first step. That’s also true in business. No matter how long you have created your website, it won’t matter if you haven’t gotten any sales. Attracting visitors, then turning them into potential customers is how you can make sales in your business. So, if you can’t attract customers to your site then your business won’t make any sales. This is much easier said than done. A lot of time, effort, and understanding of a few principles are needed to attract customers to come to your business rather than other business competitors.

To make it easier, here are ways to attract your customer to your business website:

First, have an attractive website. You can’t attract a customer if your business website is plain, boring, and isn’t pleasing to the eye. Make a website that is simple yet catches the attention of potential customers to make them wanting for more. You can use pictures or videos that can help sell your products and give out information to potential customers. 

Second, have a blog. Blogging is an example of social media marketing that can be a great way of giving out information and building rapport with other people. They can provide opportunities for an interested customer to comment or find information about your product. By communicating and commenting with other people, you can build a strong relationship with your potential customers.

Third, content marketing. If you want to have attracted visitors and turn them into potential customers, content marketing is the way to go. It is a tried-and-true principle in succeeding on the Internet. You can get many results in search engine searches, allowing your website to be viewed by new customers. Having great content allows users to be more engaged and people will want to share their opinions with others. If you’re lucky and your content marketing becomes viral, your number of potential customers will skyrocket.

Fourth, create social media accounts for your business. According to a study, about 80% of people on Instagram follow at least one business. People followed more brands than famous celebrities. Social media marketing is the fastest way to get exposure for your business because almost half of the world’s population has social media accounts. But, don’t expect an overnight increase in your sales. It may take a long time to build an account that is worthwhile. You can ask for opinions to further improve your products and exchange conversation with consumers to build a great image towards your customers. 

Fifth, is giving out free offerings to customers. According to research, customers who receive something for free are always more willing to buy something from you than to customers who didn’t receive anything. This is what you call the reciprocity principle, wherein consumers are more obligated to buy from you after receiving something pro bono. That’s the reason why you see all those free tastings of products in supermarkets. When in terms of online freebies, you can offer free samples or even free shipping of your product. Marketing a website and social media can be used for offering freebies and competitions. Here are good examples of competition in social media marketing, contests like most liked posts or pictures with the products, most liked quotes, or even promotion videos. Just make sure that your prize is related to your brand. 

There are many other ways of attracting customers, but these are the basic ones that can help you start attracting more customers to get your sales going up. Don’t focus on one way. Mix up your strategies to get more chances of succeeding. So, get going on your first step to help you advance to your finish line to business success. 

 

Making a Website is the Start of your Race to Business Success

 

We are at the age of a digitally dominated world, where most people spend their time browsing and interacting. So, if you’re just starting your business it is important to have a means of interacting where most people spend their time that may become your future potential consumers. Begin with making a website. It’s important to make your business accessible online to consumers. These days making a business website is easier than ever. It doesn’t cost much time and money. You don’t even need to learn complex codes. Ultimately, it is one of the best methods where you can get free advertising for your start-up business.

Make a professionally-designed, attractive, sales-increasing, trusted website to show online consumers the impression that you mean business. It also gives them the motivation to interact more with your business. In fact, according to the eCommerce Foundation, about 88% of the consumers will first research about the product they are looking into before they will purchase it in the store. 

Did you know that about half of all the small businesses in the world don’t have a website? So, if you want consumers to choose your business, making a website will give you the edge you need from your business competitors and it even comes with an added bonus of free advertising. 

Websites aren’t the only ones that can give you free advertising. Social media marketing is also a very good way of letting your business be known to consumers. It’s simple to make. Relatives and friends can help share your information with other people more easily. Examples are Facebook pages, Instagram posts, Twitter posts, or other social media platforms. 

Here are some reasons why it is important that your business should have a website:

The first reason, having a website gives credibility to your business. It gives an extra boost of professionalism. It gives the customers the impression that you mean business. It makes your business seem legit to customers because about 88% of the consumers will first research the legitimacy of the product they are looking into before they will purchase it. It gives a good impression to customers to look into your business. People often visit Google first and find reviews and information before purchasing anything. If your customers won’t be able to find you online, then they will be drawn to another business that they can find online for more information.

The second reason, it gives you a wider range of potential customers. Those banners and posters you see on billboards have only a limited range of potential customers. But, through online websites, the whole world is your potential customer. It is already known that majority of people use the internet. So, websites and other social media marketing can give you a boost of free adverting. Not only that, but you are already accessible 24/7. Potential customers can get information about your business through websites, social media marketing, or any online ways anytime they please and there’s no time limit.

The third reason, communicating with customers will become easy. You can give all the necessary information on your website: who you are as the owner of the business, what kind of business is this, and what offers can you give to your customers. By giving your email or company number, customers who are interested in your business will have a way of contacting you for further information. In addition, you can have conversations with multiple customers which allows you to save time and gain more profit.

When you’re just starting out your business, you need all the help you can have to be successful in this everchanging world. Making a website can be a great step to give an edge to other small businesses you’re competing with. Not only is it easy to make, you don’t need to learn how to code, but it can help you save time, attract more customers, and make your business more credible and look professional. It doesn’t hurt to try it out and the results will surprise you.

15 Travel Photos that will blow your mind!

1. Grenada Underwater Sculpture Park - Molinere Bay Grenada.

2. Lego Houses -Mexico City Mexico

3. Canals or Colors - Amsterdam, Netherlands

4. Preacher's Pulpit - Preikestolen,Norway

5. Urban Climbing -Dubai,UAE

6. A fog covered city - Vancouver,Canada

7. Neuschwanstein Castle -Bavaria,Germany

8. Dhammakaya Temple - Thailand

9. Salar de Uyuni - Bolivia

10. Photo looks like a surrealist concept art. (Siargao, Philippines)”

11. Windows Inside Dos Bosco Chapel- Brasilia, Brazil.

12. Rice Terrace,China

13. Storseisundet bridge in Norway

14. Aerial Shot of the Pyramids of Giza

15. Remarkables Lookout - Queenstown NZ

Top Reasons You Should Use Social Media for Marketing

We are at the point where technologies have become a part of our day to day lives. An era where nobody hasn’t heard what the internet is. In the midst of the vast technologies we use, social media has become a huge hit. About 4.54 billion of the world’s population have internet in their homes and 3.725 billion of them are active social media users. These numbers show the definition of how many people you can connect with, who can be your potential customers.

Whether you are just a startup business that wants to garner attention from their target audience, social media marketing can be a very powerful tool to help you be successful. Social media marketing increases your brand exposure, allows you to connect to a wide range of potential customers, communication to multiple customers can be easily accomplished and to top it off it gives you free advertising to your up and coming brand or business. About 90% of all marketers say social media marketing has increased their business exposure. And that 66% of marketers that spend at least 6 hours on social media per week have seen growth in their sales and followers.

If you aren’t convinced yet on how important social media marketing is to your business, here is a list of reasons that will surely want you to create an account right now.

First of all, Social Media is rapidly becoming one of the most significant parts of digital marketing which gives amazing benefits that help arrive at a large number of clients around the world. What's more, on the off chance that you are not handling the current situation, this profitable source, you are passing up a great opportunity, an extraordinary advertising opportunity, as it makes it simple to get the message out about your product and mission.

As a business, understanding your intended interest audience and their inspiration to follow you via social networking media is key in deciding how to best interface with, and develop your crowd.

What you may not comprehend is that social media is quickly turning into a solid advanced showcasing device that can interface your business with focused crowds – a large number of whom could be potential clients – if the procedure is done well. Regardless of whether they are only a new business finding their way into the worldwide advanced commercial center, or a solid and built up brand wishing to investigate new fields to overcome, social media marketing can be an exceptionally incredible asset to assist you with accomplishing your objectives.

Social media platforms help you connect with your customers, increase awareness about your brand, and boost your leads and sales. With more than three billion people around the world using social media every month, it’s no passing trend.

In fact, 90% of all business owners say social media marketing has increased their business exposure and that 66% of business owners that spend at least 6 hours on social per week have seen more exposure? No matter what you sell and who you sell it to, using social media as a marketing tool can help you grow your brand and pad your wallet.